Paleo Passion Pops offer health-conscious consumers a chance to enjoy a frozen treat without added chemicals and processed sugars. The all-natural ice pop uses fruit to provide a sweet, refreshing and healthy snack.

Paleo Passion Foods (http://www.paleopassionfoods.com), a new player in the natural food movement, has announced the launch of its Paleo Passion Pops. This frozen treat offers an alternative to sugar-laden ice pops for consumers who are concerned about the dangers of added, processed and refined sugars. Containing only natural ingredients, fruit, spices and important superfoods such as chia seeds, ginger and green tea, Paleo Passion Pops offer a delicious alternative to traditional ice pops. They are dairy, gluten and fat free as well as kosher pareve certified and vegan, so these ice pops work for consumers with dietary restrictions.

Paleo Passion Pops is the first product of its kind on the market. “We scoured the industry to find a product that would offer a natural and nutritious frozen treat with no added sugar without compromising on taste. All of the ‘natural’ products we found had cane sugar or sugar substitutes. After spending months in the research process, we developed Paleo Passion Pops,” stated Marty Sands, founder and CEO of Paleo Passion Foods, LLC.

Which leads to a question in the minds of many. Why such a concern about sugar? The answer is because of the over-consumption of sugar in the average American diet, which leads to problems such as obesity and diabetes. Discover Magazine warns that the average American eats 61 pounds of sugar each year. Going sugar-free is not the answer, either. A study by Purdue University found that sugar substitutes can actually increase caloric intake overall, and contribute to greater instances of obesity than sugar itself.

So why is this a concern? Sugar consumption leads to a long list of diseases. The Journal of Internal Medicine found that sugar intake was directly related to cardiovascular disease and early mortality rates. It has also been linked to diabetes and even cosmetic issues, such as wrinkles.

Sugar consumption in the United States is a true problem, and it is one that Paleo Passion Pops aims to help. The product is now available for sale in select retail locations throughout New York and Connecticut. It is priced at $6.99 for a box of four bars. Those who are not located near a retailer can order the product to have it shipped directly to their doors. It comes in a cooler packed with dry ice. A 12 pack is $19.99, and a 24 pack is $34.99.

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